The Best Lipstick Ever? YSL ‘Rouge Pur Couture’

Every time I walked by the YSL counter in the Trafford Centre (my second home), the lipsticks were calling me. And every time, I tried out many colours on my hand, adoring everything about them, but refusing to pay the £20 price tag that came with them.

Could I justify that sort of money on a lipstick?

So I was clever (a-ha), I knew how much I wanted one and saved up enough Boots Advantage Card points to get one.

So you know what I did? Yep, you guessed it, I got one!

I chose the ‘Rouge Pur Couture’ No.9.

Recently, I have been finding myself reaching for this lipstick more and more as it is such a lovely autumnal/winter colour….great for the party season! It is sort of a reddish colour, with dark berry undertones, so that it isn’t too in-your-face if you wanted to wear it during the daytime.



What do I think of them a few months later?

Well I now have two of them, my second being the ‘Rouge Pur Couture Golden Lustre’ in shade 107 (let me know if you would like to see this one), and they are my favourite lipsticks EVER! So to break it down a little more…

Pigmentation: Excellent colour pigmentation and this particular one lasts on the lips forever! (this is due to the colour being quite matt, they always last the longest) Super, super, super!

Texture: Amazing. It feels creamy and moisturising when applying and isn’t at all ‘cakey’. This is what all lipsticks should feel like. Full-stop.

Drying: Mmm, well we all know that the more matt the lipstick, the more drying they are so this is what we have to expect. Luckily, YSL have got the balance just right with this one, I find that if I use the Dior ‘Creme De Rose’ lip balm underneath, then my lips are just fine. I chose this lip balm as it doesn’t take away the effect of the lipstick (something like Vaseline would just make it look shiny, which isn’t the desired effect)

Packaging: I would totally buy this lipstick just for the packaging alone, I mean just look at it….just beautiful. And I have to admit, it does feel kinda good pulling this out of the handbag I must say. (not that I’m a snob or anything, I just like pretty things)

Taste: I have to say, their is nothing really special about the taste or scent. Smells kind of perfumey (if this is a word!)… Not sure how else to describe it!

Price: Well at £20 a pop, lets face it, they are expensive. Then again, they are a high-end brand, so you have to expect this. If I had the money, I would definitely own most of the collection, but I don’t, so for now…I have to keep saving up my advantage card points!

Overall, I am very happy that these are in my collection and couldn’t imagine ever being without them. I think that everyone should make at least one of these a ‘sod it’ purchase and never look back. They look pretty, have great pigmentation, a lovely texture and are quite moisturising…and thats good enough for me.

Do you own any YLS lipsticks? What do you think?